Facing Forward

This report analyses 10 upcoming political, economic, social and technological changes which will affect small and medium-sized charities and makes recommendations for planning ahead

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Facing Forward was written by Charlotte Ravenscroft, Evidential Consulting, and describes 10 trends to watch in a changing operating landscape with recommendations on how small charities should respond. With the impact of Brexit, economic uncertainty and growing pressures on local government adding uncertainty for the future of small charities, the report offers a robust framework of how they can take action and adapt by diversifying their income, developing collaborations and sustaining their staff, before it’s too late.


This report makes for essential reading for those charities battling on the frontline of public service delivery. It makes the case for strong and sustainable charities, providing steps for small charities to consider as they prepare for the future.


It offers a clear set of recommendations for other players in the ecosystem such as funders, large charities, central and local government.

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